People expect more of brands than ever before. They expect brands to go beyond. We innovate and create at the intersections to bring forth the best possible growth solutions for our clients. PTO inspires brands and people to impact the world. We, at PTO, have dedicated team of experienced creative minds who have combined experience of about 50 years with advertising and communication agencies.
The advertiser needs to brief about the product or the service which has to be advertised and doing the SWOT analysis of the company and the product. One should first know the objective or the purpose of advertising. i.e. what message is to be delivered to the audience?
The next step is to identify the target consumers most likely to buy the product. The target should be appropriately identified without any confusion. Next step involves finding out the market behavior, knowing the competitors, what type of advertising they are using, what is the response of the consumers, availability of the resources needed in the process, etc.
This step involves bringing all thoughts on to the paper using required software tools and illustrators, as per the brand guideline or requirement.
Getting feedback from the target audience and stakeholders is very crucial. This also helps in improving the design and communication.
Solution for your all business requirements under one roof.
